Challenge the infinite future, detonating new topics in fashion, sports and textile industry
Founded in 1908, Helong Enterprise is the only professional down jacket in Asia with a history of more than 100 years and the world's largest layout. It will be on the 13th Asian Sports Goods and will be on sale next Wednesday (2/15-2/18). At the fashion show, we joined hands with the world's three major performance down material brands. From raw material plants, foundries, to distribution agents of well-known brands, Helong Enterprise has been actively introducing functional down raw materials since 2015. It will cultivate the characteristics of raw materials for many years, integrate all resources, and the achievements and industries of technology research and development. The sharing of relevant stakeholders is expected to spark a heated discussion in the fashion industry, the sporting goods industry and the textile industry.
At this year's ISPO BEIJING 2017 exhibition, Helong Enterprise will showcase the three major brands of down products from Shock International, including ComfortMax straight-faced 800-second quick-drying down, DownTek 1000-minute water-repellent strong waterproof down, and THINDOWN zero-leather / Strong warmth in the world's first down fabric. The Helong booth will fully display the above brand materials, provide a variety of down and taste experience and functional experience, and directly reflect the innovation of the world's three major down materials. Recently, related performance down products have been recognized by the world's top fashion brands and will be adopted for the next quarter's clothing design, it will be waiting to be seen.
Towards a multi-business model, Helong Enterprise has positioned itself as a full-service Solution Provider for the down industry, providing the demand and innovation needs. Introduce cross-century, multi-functional raw materials, so that people can see more possibilities. Functional raw materials will enable many products that could not be completed, products that combine design and practicality, and products that promote convenience in life. What can be expected in the future is that everyone wears a stylish and tailored jacket with functional warmth, outdoor camping and a lightweight waterproof and quick-drying sleeping bag. The sporting goods are easy to clean, maintain and durable. For more information, technology, inquiry and experience, please visit ISPO BEIJING 2017 Helong Booth: National Convention Center (CNCC) Level 3, Hall 3.401 (7 Tianchen East Road, Chaoyang District, Beijing).
ISPO BEIJING 2017 visit information
Date: February 15 (Third) to February 18 (Six)
Venue: National Convention Center (CNCC), No. 7 Tianchen East Road, Chaoyang District, Beijing
Helong Booth: Level 3, Hall 3.401
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