ShanghaiTang, the first luxury brand in China, has grown from a beautiful and nostalgic art-inspired store in Central Hong Kong to a modern lifestyle brand full of Chinese fashion. The combination of Chinese and Western styles brings consumers a new wearing experience and lifestyle aesthetics. On October 31st, Shanghai Beach ShanghaiTang officially settled in Vipshop, opening its first online official flagship store in China's luxury e-commerce platform Vipshop VIPLUX. The modern lifestyle brand full of Chinese fashion collided with fashion e-commerce. The wonderful sparks give Vipshop users more different shopping options and experiences.
European and American fashion modern lifestyle
As a Chinese-style modern lifestyle brand that has won many loyal followers of Western fashion men and women, such as Prince Charles, Naomi Campbell, Angelina Jolie, ShanghaiTang Shanghai has been adept at the Chinese style and has broken through the absolute Chinese style. The design features of the combination of Chinese and Western styles have always taken “taking Chinese culture to the world fashion stage†as their mission, providing consumers with modern aesthetics full of Chinese fashion.
ShanghaiTang Shanghai has been insisting on providing customers with customized services brought by the most sophisticated Shanghai-style sewing technology for many years. In the “Yu Zun Jing Tai†workshop, we pay attention to every detail of the clothing, with exquisite craftsmanship and gorgeous use. The material is selected to present one piece of tailored garments to each consumer. ShanghaiTang Shanghai always adheres to the design philosophy of “Reviving Chinese Tradition and Integrating the Times†and takes “taking Chinese culture to the world fashion stage†as its mission. The international designer work team from the East and West, the East and West elements are perfectly integrated into the modern, comfortable and exquisite clothing series as well as accessories and home decorations.
Among the many new clothes on Shanghai Beach's ShanghaiTang, a lot of Chinese elements such as Chinese knots and tiger prints are symbolized with happiness, prosperity and health. The Chinese-style fashion design, together with Chinese silk, Mongolian wool and other high-quality natural fabrics, make the Shanghai-style fashion brand Shanghai Tianang a long-lasting, brilliant. Some of the oriental aesthetics are not just clothing, but also accessories that complement each other. The jewels of the plaid gemstone necklace and the plaid openwork retro gemstone ring, complemented by the charm charm amulet with two-tone tassel shawl, add a touch of fashion and feminine charm to the noble and elegant temperament.
Vipshop • Luxury wants to carry out oriental aesthetics to the end
Under the trend of oriental culture, especially Chinese culture, which is attracting more and more consumers' attention, Shanghai SeaTang inherits the concept of East Way and develops into a brand based on modern Chinese aesthetics. As a modern lifestyle brand full of Chinese fashion, Shanghai Beach ShanghaiTang is remarkable for its shopping experience that brings consumers multiple senses.
Today, ShanghaiTang Shanghai is located in China's fashion e-commerce Vipshop's luxury e-commerce platform, the only luxury VIPLUX, the big new online can be easily purchased.
Vipshop·VIPLUX is the sub-channel of the international brand of Vipshop. It has reached strategic cooperation with more than 200 top international brands including MarcJacobs, EmporioArmani, Versace, RobertoCavalli, Trussardi and Diesel. The buyer team is all over the world. 10,000 fashion boutiques and professional guides, with official authenticity and value discount as the core, with a perfect warehousing and distribution system, is committed to providing users with a high-end all-round shopping experience, creating a refined and elegant lifestyle.
Shanghai Beach, the interpretation of Chinese lifestyle aesthetics, and the fashionable e-commerce Vipshop's novel collision are not only the continuation of ShanghaiTang's Chinese fashion, but also an important step for Vipshop's layout of fashion e-commerce. Vipshop will continue to strengthen brand cooperation and further Improve the user's shopping experience and lead a beautiful lifestyle. On October 31, I will feel different Chinese styles at Vipshop!
Editor in charge: Kebang
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